In 1991, Jeff Nickles loaded a small lighting kit into a delivery van and drove to his first gig working for a cover band in Charleston, SC. The band has since broken up (despite their epic version of Don’t Stop Believing); but PDA is still going strong.

Over the past 20 years, Jeff has added to his inventory and staff thus building PDA into a leader in the entertainment and production industry. The key to our success is that we love what we do. Talk to our techs, shooters or project managers, and you will see them light up (literally) when talking about apertures, lumens and watts. We eat and breathe this stuff and we love nothing more than when we share one of our stages, lighting designs, or videos with an audience.

As we have grown we have made sure to stay connected to our community resulting in an unmatched roster of clients. From Darkness to Light, to the Charleston Wine and Food Festival, to Charleston Fashion Week, PDA is THE go-to company in South Carolina – but our footprint goes beyond the Charleston peninsula – PDA has also provided technical services for the 2004 G8 Summit in Sea Island, Georgia, produced the opening of the Arthur Ravenel Jr. Bridge, and provided production for the CNN YouTube Presidential debates in 2007 and 2008. Our biggest claim to fame is when PDA was awarded the honor of providing services at the 2005 Presidential Inauguration in Washington, DC, and since has continued working with the White House on many events all over the country. How ‘bout them apples?